Tuesday, July 20, 2004

Franken's Factor Feud

The infamous Matt Drudge is reporting that reporter Al Franken has reportedly surpassed Bill O'Reily's radio report program among a key demographic. Here are the stats repeated as they were reported on drudgreport.com:

NYC RADIO
APRIL-JUNE 2-3 PM ET
AGES 25-54

LIMBAUGH [WABC-AM] 3.1 SHARE
FRANKEN [WLIB-AM] 2.6
O'REILLY [WOR-AM] 1.1


AGES 12+

LIMBAUGH 5.1
O'REILLY 2.3
FRANKEN 2.0


As you can see from the data Al Franken beats O'Reilly among "adults", but appears to be trailing when it comes to attracting the attention of teenagers and the elderly. I suspect that my Grandpa and Matt Dollar play a key role in all of this. At any rate, Bill O'Reilly probably takes solace in the fact that he still maintains the lead in total listenership and in addition to his radio show has several other media outlets at his disposal, such as his syndicated column, his television show and his spread in ladmag's such as Maxim and Stuff.

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